Projects

📈

Entrepreneurial spirit turned self-started pursuits.

Current

🎙️

Podcast: Musings with Meg

💌

Newsletter: Meg Mondays

Archived

💎 Marketing Agency

With offerings of branding, design, content creation, website building, social media, marketing coaching, and business consulting services, I worked with business owners across the globe to level up their brands and scale their impact.

5+ types of services.

10+ clients served.

6+ countries reached.

8+ shining testimonials.

100% solo-run.

⭐ Client Testimonials

KYLA PLAXTON, KYLA PLAXTON: Meg is such an amazing graphic artist. She also has great integrity. She whipped up the perfect logo and totally got my marketing voice. Thank you creating a beautiful visual brand to help my purpose soar.

SASHA TONCHOROVA, CONSCIOUS SAPIENS: Meg’s coaching calls helped me get clarity on my brand and my audience; something I was struggling with on my own. I also loved all the tips and apps Meg shared with me for picking brand colours, visualizing my feed, etc. Meg has wonderful energy and has been so nice to work with!

NIKITA MATIJAS, NK LIFE COACHING: I’m so blessed to have met Meg and to have worked with her on my brand. She has a very analytical and intuitive eye which was a game changer for me to get clear on my business. I also discovered one of her many skills… copy writing!! She really takes the time to understand what it is that I wanted to say, and how to find my own voice whilst giving me the tweaks, templates and ideas I NEEDED to nail what I wanted to say and portray thought my brand. If you were looking for a magic helper and a beautiful, committed soul to work with, you’ve found her, hands down!

LAMIESE PRIOR, RUMOUR HAIR EXTENSIONS: It was such a pleasure working with Meg on my social media account. Meg talked me through my page and explained what needs to be added/changed and recommendations on tools I can use to reach my target audience. I took away so many great points, which I can use to increase my engagement and better my news feed. I can’t wait to put the tips into practice. There were a few things I didn’t even know you could do on Instagram such as Guides which are definitely something I should be using. I highly recommend Meg if you’re stuck with your Instagram account and need someone knowledgeable to take a look and tell you where you can improve!

LUCY FEEBS, FEEBS STUDIO: Meg helped me review and optimise my e-commerce site. She is very friendly and made great suggestions. Her recommendations were very thorough and really helped me optimise my site and customer journey. Would definitely recommend her.

KRISTEL TARIMAN, CURATE WITH KRISTEL: If you want an amazing website to get you started, you’ll definitely want to go with Brandency! Meg is truly a professional + fun to work with! I appreciate her promptness and her eye for web design. She does amazing copy as well that pairs up with your personality. This definitely got me to kickstart more in my biz and be inspired in what I do. I love the thoughfulness that is brought to everything that she designs. I truly recommend her!

NICHOLAS YEE, AMPLIFY CANADA: Meg has done a consulting engagement with me to help develop a branding strategy for my new community organization, Amplify. She was great at providing strategic feedback about where and how I can improve my marketing approach, and was present every step of the way to guide me in making the right decisions. Through her consultation, we were able to derive a clearer vision of where our organization was headed, and I felt much more confident about Amplify's rebranding launch. Meg really strives to understand her clients' needs first, which is what I admire about her approach.

VICKY TRAN, UBC LIFE BLOG: Meg worked on the UBC Life student writing team for the 2018-19 school year, and brought a lot of energy, creativity, and enthusiasm to the role. She consistently pitched high-quality posts that revealed her understanding of the target audience we were trying to reach and what would most resonate for them. A number of her posts for the UBC Life blog were also selected to be featured on the ubc.ca homepage, including one article that became the 3rd most top-clicked post in the Explore UBC section for 2019. Meg is a driven and dedicated professional, a great team player, and a delight to have on any team hoping to engage audiences in a creative, relevant, and authentic way.

🌐 Website (archived)

📽️ YouTube Channel

Between December 2020 and Spring 2021, I experimented with creating YouTube videos.

I created 9 videos in this timeframe, touching various self development topics such as personal finance, habit-building, overcoming limiting beliefs, energy management, digital detox, and more.

These videos accumulated 3,624 views, 161 subscribers, and a handful of loyal supporters (so thankful!) who rooted me on with each new release.

😊 Header

🔴 Thumbnails

After some reflection however, I decided to terminate my YouTube channel due to high time consumption and general misalignment with personal priorities — but am extremely grateful to have gained video editing experience, expansive knowledge in YouTube SEO, general courage to express myself on camera and online, and awesome new friends made through the creator community I’m still in touch with today!

🎀 E-Commerce Brand

March 2020. Sudden quarantine. The only access to the outside world was through my phone and laptop. That’s when I discovered the world of e-commerce and decided to give it a shot.

With the Amazon FBA model, I worked tirelessly to bring my first product to life. That’s how REFORME Beauty was born: a facial slimming strap using innovative technology to promote blood circulation, lymphatic drainage, and anti-aging.

📸 Listing Images

📦 Product Packaging

💗 Instagram Feed

💲 Seller Dashboard

From its launch (October 2020) to sunset (June 2021), I was able to achieve:

850+ Instagram followers.

$7,000+ USD in sales.

600+ units sold.

4.7 / 5-star average customer ratings.

In June 2021, I terminated REFORME due to competitive saturation and time constraints. However, the skills I learned are priceless — inevitably carrying through future pursuits.

📈 Skills learned + applied

E-Commerce platforms (Shopify, Etsy, Amazon) Market and product research Financial and feasibility analyses Product sourcing, supplier contracts, and negotiation Branding and product development Paid advertising through Amazon PPC Listing creation and SEO optimization Influencer marketing Inventory management Email campaign automation Customer service + MORE